Zekeriyaköy has become an attractive area for detached villa living.

I started to seriously hear about and get to know the Zekeriyakoy region for the first time during the pandemic period.
Its location at the foot of the 3rd Bosphorus Bridge on the European side of Istanbul, its location outside the city close to the main city center, its calmness, greenery, openness and airiness have made the region popular recently.
Although I do not have a good grasp of the region, I think I understand the general structure.
Living spaces are not located together. Site living areas have been formed in separate regions.
Some of them are in the form of flats, and most of them are in the form of detached villas.
The fact that Zekeriyaköy is a new living space, in other words the buildings are new, further increases the attractiveness of the region.
If a property owner with a villa in Zekeriyaköy were to work with a real estate agent, I think his basic expectations would be the following.

Is the real estate agent reliable?
Is the real estate agent professional?
Does the real estate agent know the area?
Is the tenant/buyer pool current and strong?

I also recommend that you have the following expectations, in addition to the important criteria above.

How much control does the region have over price dynamics?
What is the balance between doing the job right and focusing on the service fee he will earn?
At what level is the buyer equipped to manage the negotiation process with the tenant?
Apart from the rhetoric, to what potential channels does it offer this valuable real estate, which also has alternatives, in practice?
Are there overseas marketing channels? If yes, what is its content?